As we start 2020 at Stone Ward I remain in awe of the clients and companies that are and have been our inspiration for these last 37 years. Even amid the proliferation of digital platforms, artificial intelligence and data-driven everything, we never lose sight of the most important thing we all have in our marketing arsenals: our story.
It is a story that connects people to each other and to the brands they love. In 2020 our client partners have gifted us with some incredible stories to tell. Here are just a few.
Our longtime client, Snap-on, celebrates its 100th year. A century of making the tools that have – in the hands of the makers and the fixers – built our country and many of the industries that have fueled its growth.
Our 20-year client, Baptist Health, celebrates its 100th anniversary in 2021, having spent a century practicing a healing ministry that has improved and celebrated the life and health of millions. Now more than ever, its leadership is making Arkansas a healthier place.
Gordon Logan's Induction to the International Franchise Association Hall of Fame
And then there’s my favorite Texan, Gordon Logan, founder and CEO of Sport Clips Haircuts, who was inducted into the International Franchise Association Hall of Fame this February. In 1993, when many barbershops were closing, he decided men needed their own haircare options back. So Gordon developed and successfully built a franchise chain of more than 1850 Sport Clips stores that’s still growing. Gordon’s idea of seamlessly integrating sports, convenience and an MVP haircut experience is the stuff of legend, as is his overwhelming generosity to America’s veterans and so many other important causes.
What a privilege to represent the U.S. Soccer Federation – especially in 2019! There are no words to describe the accomplishments of the Women’s National Team who inspired the globe by winning the Women’s World Cup. Now in 2020, these female superstars are preparing to represent our country in the Olympics.
After seeing record attendance in 2019, the National Women’s Soccer League (NWSL) kicks off it’s 2020 season in the spring. We are honored to support the best women’s soccer league in the world.
Sissy's Log Cabin Celebrates 50 Years
Sissy Jones of Sissy’s Log Cabin is another Arkansas legend that has inspired a family chain of jewelry stores across two states. Sissy and son, Bill Jones, have both earned major national acclaim and in 2020 this three-generation, family company will celebrate its 50th anniversary.
These incredible celebration stories are what fuel our passionate staff at Stone Ward. Each day we’re delighted to find new stories and new ways to tell them. It’s what makes us so excited about the future.