Natural Gear

Photo: Mike Stephen

Natural Gear for the Natural State

The Natural Gear story began in the river bottoms of the Arkansas Delta when two hunters discovered their camouflage had failed. In their quest to improve their ability to hide, they revolutionized the camo pattern. Today, Natural Gear is a leader in the camouflage industry with a full line of products and accessories as well as license agreements with the top hunting brands in the country.

We’ve been privileged to tell the Natural Gear story, and increase sales along the way.

Natural Gear outdoor

Getting Great Results for the Great Outdoors

Our digital first strategy tapped into historic purchase data and known audience behavior.

Natural Gear emails

Products Purchased in the Palm of Your Hand

We utilized Instant Storefront ads, making it as easy as possible for consumers to buy their gear with a few simple swipes and clicks.

Natural Gear instant experiences

There's nothing camouflage about these first-year results:

E-commerce Sales

Up 10%

Organic Revenue

Up 112%

Email/CRM Transactions

Up 26%

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