As the newest member of the University of Arkansas System, eVersity was established by the University of Arkansas Board of Trustees. Stone Ward provided the framework for how eVersity would be debuted to Arkansans. From brand identity to website development to paid media strategy and public relations initiatives, eVersity is ready to tackle the more than 350,000 Arkansans who started college but never finished. In the early days of the campaign, the results have far exceeded original projections.
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