Lucie’s career on both sides of the business has given her an in-depth understanding of our client needs and a genuine appreciation for relationships built on trust, respect and results. Lucie’s 15 years of client side experience with Alltel (the nation’s fifth largest wireless company until its sale to Verizon Wireless in 2010), allowed her to amass national credentials in marketing communications across a wide range of disciplines—from promotions to publicity. Following the sale and prior to Stone Ward, Lucie joined Verizon Wireless, where she led the public relations and marketing strategy for Verizon across four states. In her current role, Lucie supervises a team of 13, which includes brand and project management plus public relations. Drawing upon her expertise in marketing, media and public relations, Lucie’s collaborative leadership of our brand management and public relations teams allows the agency to deliver a “one voice” approach to our client’s brands. An avid sports lover, Lucie has amassed a collection of sports memorabilia and is a diehard Pittsburgh Steelers fan.
Her commitment to the agency’s philosophy of Building Good is also strong as evidenced by her participation in the Greater Little Rock Leadership (Class XXVII) and the State Chamber’s leadership program and her volunteer commitments to the American Heart Association. A runner and avid sports fan, Lucie’s competitive spirit translates into a high performance approach to helping our clients succeed.