Stone Ward Blog

"Always be a student." It’s the principle that keeps us relevant in a constantly evolving community. We’ve dedicated ourselves to being ardent pupils of the industry, freely sharing what we’ve learned so that we can all work smarter.

Pitch Perfect: Tips for landing media coverage

by Kristie Flynn

Mistakes. We all make them. Procrastinating until the last minute. Guilty.

Watching entirely too many puppy videos. Yup.

Second lunch. Just me?

Skilled Trades: A Different Path to Success

by Lindsey Ingram

“The ability to make things is fundamental to the ability to innovate things over the long term.”

- Willy Smith, Harvard Business School and co-author of
Producing Prosperity: Why America Needs a Manufacturing Renaissance

Sport Clips Haircuts founder and executives join others to “Shave the Day” in support of St. Baldrick’s Foundation

by Dana Berry

Razors buzzed to life at the Sport Clips Haircuts National Huddle as more than 130 “Shave the Day” volunteers went bald and raised more than $110,000 in support of the St. Baldrick’s Foundation’s work in fighting childhood cancer. Sport Clips is St. Baldrick’s first national sponsor, and the franchise kicked off the partnership with an attempt to raise $50,000 and best a St.

2016 Stone Ward SXSW Recap

by Abbi Siler

SXSW 2016 was all about virtual reality, big data, and the convergence of motion pictures and technology. Of course, the event is always bustling with activity, sessions, and events. Here's a bird's eye view of the top trends and things happening at SXSW this year! We look forward sharing the knowledge with our clients!

My top takeaways from the event this year are as follows:

The Analytics Perspective: 5 Ways to Optimize Glance Management Reporting in Your Business

by Steve Kerr

This quote from Jim Bergeson “Data will talk to you if you’re willing to listen to it,” doesn’t just resonate with Analytics Leaders in organizations across the globe, but also with those that require analytics & data management services as well. More so, it also speaks to, and introduces the idea, of being willing to listen to what data can tell you.

Serving Up a New LeesFamousRecipe.com

by Lindsey Ingram

With a 50-year anniversary on the horizon and posting 25 consecutive positive quarters for same store sales, Lee’s Famous Recipe Chicken shows no signs of slowing down. As Lees’ agency of record for six years, Stone Ward has no plans of slowing down, either.

Seven Things We Can Learn From Taylor Swift on Reputation Management

by Liz Hamilton

Reputation management isn’t easy, but powerhouse business woman, Taylor Swift, does it best. Here are seven things we can learn from Taylor’s reputation management.

R.I.P. Google Sidebar Ads

by Lindsey Ingram

We’re about a month past the latest Google change (and subsequent panic for search marketers) - the removal of ads from the right-hand side of SERPs. So, what exactly has changed?

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