Stone Ward Blog

"Always be a student." It’s the principle that keeps us relevant in a constantly evolving community. We’ve dedicated ourselves to being ardent pupils of the industry, freely sharing what we’ve learned so that we can all work smarter.

When Internships Go Right: A Camp Reality Perspective

by Addison Hurst

Internships get a bad rap.

People complain that it is a lot of work for little reward, or maybe, that as an intern you’re just doing busy work. Fortunately for me, my experience has been far from either of those.

Transparency is Key: The Cincinnati Zoo's Crisis Response

by Liz Hamilton

A trending topic last week was the death of a 17-year-old endangered silverback gorilla at the Cincinnati Zoo. No matter your thoughts on the situation, it can’t be argued that the Cincinnati Zoo has done an excellent job at handling the crisis currently surrounding its name and reputation.

Virtual Reality: Changing Real Lives

by Lindsey Ingram

Call me a late adopter. A skeptic. Practical. Actually, don’t call me practical…long story. But, I am someone who appreciates the testing and proving of anything. So for me, the craze around virtual reality sets off every trigger in the “why is this important?” compartment of my brain.

Until now.

Facebook News: Trick or Trend

by Dana Dussing Berry

The Trending Topics section of Facebook has become, well, a trending topic. Tech blog Gizmodo reports Facebook has downplayed conservative news in the “trending” section on the right of the desktop screen (in the search bar on mobile,) opting for a more liberal slant. Mark Zuckerberg, Facebook’s CEO, has taken it seriously enough to discuss it both on the social media site and in person with conservative leaders.

A Creative Perspective on Connection: 2016 AMIN Integrated Conference - Little Rock

by Bill Brookshire

A great conference builds many things; professional knowledge, industry insight and personal networking just to name a few. The 2016 AMIN Worldwide Integrated Conference Little Rock, April 24th through the 26th built one of the most important elements of an inspired workforce — connection.

Millie Ward Named Business & Professional Leader of the Year by Rotary Club of Little Rock

by Liz Hamilton

Our very own Millie Ward was honored by the Rotary Club of Little Rock with its Business & 

Professional Leader of the Year Award. She also received a Sidney M. Brooks Fellow medal 

and certificate, the highest honor bestowed by the civic organization.

This Week In Social Media

by Liz Hamilton

This Week in Social Media: Facebook’s Allegations, Periscope’s Permanent Broadcasts and Instagram’s New Logo Gauging One of the World’s Biggest Publisher’s “Unbiased” Opinion Earlier this week Gizmodo reported that Facebook has an alleged liberal bias. Before we continue, I should note that Facebook adamantly denies…

Stone Ward Knowledge Base: April 2016

by Lindsey Ingram

As a full-service advertising agency, Stone Ward understands that helping brands succeed involves continuous learning across every discipline. In fact, one of our founding principles is to “Always be a student.”

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