Stone Ward Blog

"Always be a student." It’s the principle that keeps us relevant in a constantly evolving community. We’ve dedicated ourselves to being ardent pupils of the industry, freely sharing what we’ve learned so that we can all work smarter.

Camp Reality: What To Expect?

by Alix Fiorino

Camp Reality is what we at Stone Ward call our internship program. And the name lives up to the expectations. 

Internships are a funny thing. You may pursue opportunities in a “big city,” assuming the companies have “big” work projects and offer a more immersive experience. You think the program is a “bigger deal.” Did it ever cross your mind you can find something just as valuable in Little Rock? 

Standing Room Only at the Arkansas Arts Center

by Heide Harrell

You have until December 31 to view the latest exhibition at the Arkansas Arts Center — The Art of Seating: 200 Years of American Design. With more than forty exceptional examples of American chairs, this is the first comprehensive survey of its kind to be shown at the Arkansas Arts Center.

What Building a House Taught Me About Listening to Experts

by Danny Koteras

I built a house this year, which I have never done before, and it was awesome. Didn’t have a single argument with my wife nor had to “give in” on anything. I took the approach that I wasn’t going to fight over shades of gray. But that’s not what this is about. This is about realizing there are people who do their job every day and are a lot smarter than me when it comes to their work.

Stone Ward Named Top Place to Work for Second Year in a Row

by Liz Hamilton

PR News annually designates its “Top Places to Work” based on employee growth opportunities, best communication practices, benefits packages, salaries, office perks and a collaborative workplace design.

Among several cultural aspects that contributed toward Stone Ward receiving this recognition for the second year in row, the agency enjoys these employee perks:

Congratulations to Edward Logan!

by Dana Dussing Berry

Earlier this month, Sport Clips Haircuts announced the promotion of Edward Logan to chief operating officer.

How to Be a Superstar Client

by Lucie Pathmann

Stone Ward’s clients are all great, however, superstar clients are hard to come by. Throughout the years I’ve been at Stone Ward, there has been plenty of opportunities to rub shoulders with clients I would place in this “superstar” category. Having been a client for most of my career, I have grown more appreciative of those clients that know their role and really take part in the process.

Highlights Have Always Been a Part of Sports

by Danny Koteras

Now, they are a part of the Sport Clips haircut experience. In the latest TV spot produced by Stone Ward and 360 Filmworks, it’s easy to see how Sport Clips makes guys feel at home.

Guy-smart stylists, sports everywhere and the Sport Clips signature MVP Experience are literally highlighted throughout the spot with graphics reminiscent of a sports recap show. 

The Secret to Marketing to Millennials

by Liz Hamilton

The paradigm that exists in millennial buying patterns is something that has been escaping marketers for years. What do they buy? How often do they buy it? Where do they buy it from? How many digital channels do we need to be on for them to buy from us?