Posts About Technology

New Packaging for Famous Chicken

by Liz Hamilton

This year the Stone Ward team worked hard to revamp the packaging designs for Lee’s Famous Recipe Chicken: taking into account considerations from several audiences, Stone Ward helped the brand land on a cohesive design that would launch them into the next phase of its already long-standing success.

3 Tips to Improve Your Local Franchise Search Rankings

by Brian Pappalardo

Last year, I agreed to meet a friend at his office before grabbing drinks and catching up. Little did I know that when I typed his company’s name into my favorite search engine, that Google was going to point me to their old office building downtown rather than their new office on the other side of the city.

Finding the Right Analytics Solution for Your Business

by Steve Kerr

We live in the most data-centric point in history there has ever been. There is not just a great importance put on collecting, storing, and tracking pertinent data, but also a monumental emphasis put on analyzing data to drive ultimate strategic advantage and growth.

The Beauty of Node.js

by Patrick Niyongabo

Last week was the first week of my Camp Reality Summer Internship at Stone Ward. In only the few days that I have been working here as a web developer intern in the digital department, I have enjoyed the perks that come with that job title. In only a week, I have been introduced to a lot of tools used in the professional web development. My favorite so far have been:

Virtual Reality: Changing Real Lives

by Lindsey Ingram

Call me a late adopter. A skeptic. Practical. Actually, don’t call me practical…long story. But, I am someone who appreciates the testing and proving of anything. So for me, the craze around virtual reality sets off every trigger in the “why is this important?” compartment of my brain.

Until now.

Stone Ward Knowledge Base: April 2016

by Lindsey Ingram

As a full-service advertising agency, Stone Ward understands that helping brands succeed involves continuous learning across every discipline. In fact, one of our founding principles is to “Always be a student.”

2016 Stone Ward SXSW Recap

by Abbi Siler

SXSW 2016 was all about virtual reality, big data, and the convergence of motion pictures and technology. Of course, the event is always bustling with activity, sessions, and events. Here's a bird's eye view of the top trends and things happening at SXSW this year! We look forward sharing the knowledge with our clients!

My top takeaways from the event this year are as follows:

Social Success Just One Micro-Moment Away

by Lindsey Ingram

If you were to conduct a Google search for “2016 social media predictions,” you would see slight differences of opinion from source to source. However, there’s one trend with which everyone agrees: video will continue to dominate the social space in 2016 and beyond.

The latest Google web tools & more

by Abbi Siler

Recently, Google rolled out a new dashboard for Webmaster tools. This new dashboard makes the entire toolbox more accessible for beginners with the same tricks and whistles for those seasoned users.

Preaching the Gospel of Google for iPhone

by Becca Hawk

I’ve always been an Apple person. iPod, Macbook, iPad, iPhone, the works. But lately I’ve been using more and more Google products. Maybe it’s the hipster in me. Maybe it’s the fact that all my friends who work at tech companies swear by Android and I wish I was cool enough to understand an interface that didn’t wiggle or come in neat little rounded boxes (cue Little Boxes song).

How I Chose My First DSLR Camera

by Emily Reeves

I have this strange obsession with cameras: I love them and think I need one of everything. But I am not a photographer. I just love taking pictures and have become the “historian” for family and friend events: everyone knows I will take a ton of pictures to document all our experiences. I also have a love for and fascination with all things technology, and cameras are technology-packed.

Microsoft Windows 10: To Upgrade or Not To Upgrade

by Emily Reeves

Last week, Microsoft rolled out its latest upgrade to the Windows operating system: Windows 10. It has been three years since the last new system release (Windows 8), and Windows 10 has some major improvements.

Digital Playbook: Drupal

by Chris Earls


We’re starting a new series on the blog called Digital Playbook. This series will highlight tools and methods we use for our digital projects. We’ll be covering topics about development, content marketing, social and more.

Marketing On the Apple Watch

by Emily Reeves

The Apple Watch presents yet another screen for consumers to pay attention to — or be distracted by — and another, more intimate way, for marketers to interact with these consumers.