Posts About Advertising

AGFC Has Your License to Fun This Summer

by Sarah Scott

The Natural State is known for many things – Razorback football, breathtaking scenery and an abundance of outdoor activities, such as hunting and fishing.  This summer, Arkansas Game and Fish Commission wanted to remind us why we fish and what it means to purchase a yearly fishing license.

Reel One in Today: AGFC License Plates

by Sarah Scott

For the past 17 years, Arkansas Game and Fish Commission has produced license plates for state residents to purchase at their local Department of Motor Vehicle office that feature the beautiful animals and wildlife of Arkansas.

State and National Accolades for Innovation & Culture

by Heide Harrell

Stone Ward is thrilled to announce that it has recently been named both “Best Advertising Agency” and “Best Public Relations Firm” by Arkansas Business, in addition to receiving an accolade from PR News as one of its “Top Places to Work in PR.” 

Stone Ward supports Sport Clips Haircuts in record-breaking “Help A Hero” outreach

by Dana Dussing Berry

Stone Ward began its work in 2007 to support Sport Clips Haircuts’ first Help A Hero outreach when the fundraising goal through 400 stores was $30,000.

Engaging Fans for National Women's Soccer League Championship Game

by Jackie Warrick

Earlier this month, two teams competed on October 9th for the National Women's Soccer League Championship title. Leading up to this event, our Chicago team worked to create the social media content and graphics for all playoff matches and the final championship match. Stone Ward worked closely with NWSL on the promotion of their sweepstakes to send 3 lucky winners and their friends to a VIP experience at the Championship match in Houston.

Baptist Health Medical Center - Conway Celebrates Successful Grand Opening & Market Awareness

by Sarah Scott

In recent years, Faulkner County has seen a nearly five percent increase in population. Along with this population growth came the need for a more accessible, comprehensive hospital to serve the region, which is why in June 2014, Baptist Health broke ground in Conway, AR on their ninth medical center.

Five Things I've Learned in 20 Years of Writing Advertising Copy

by Jeremy Harper

I’ve been doing this for a long time. And still, the “process” is me staring deeply into the flickering computer screen, attempting to extract magic from a blank copy document.

Writing is difficult. Heck, I just spent five minutes trying to think of a better way to say, “writing is difficult.” I couldn’t do it. Maybe that’s the best way to say it.

360 Filmworks Brings Home 3 Silver, 2 Bronze Telly Awards

by Liz Hamilton

360 Filmworks brings home three Silver, two Bronze Telly Awards

Stone Ward’s video production team joins elite Silver Telly list, only awarded to 10 percent of entrants

A Creative Perspective on Connection: 2016 AMIN Integrated Conference - Little Rock

by Bill Brookshire

A great conference builds many things; professional knowledge, industry insight and personal networking just to name a few. The 2016 AMIN Worldwide Integrated Conference Little Rock, April 24th through the 26th built one of the most important elements of an inspired workforce — connection.

Stone Ward Knowledge Base: April 2016

by Lindsey Ingram

As a full-service advertising agency, Stone Ward understands that helping brands succeed involves continuous learning across every discipline. In fact, one of our founding principles is to “Always be a student.”

Skilled Trades: A Different Path to Success

by Lindsey Ingram

“The ability to make things is fundamental to the ability to innovate things over the long term.”

- Willy Smith, Harvard Business School and co-author of
Producing Prosperity: Why America Needs a Manufacturing Renaissance

R.I.P. Google Sidebar Ads

by Lindsey Ingram

We’re about a month past the latest Google change (and subsequent panic for search marketers) - the removal of ads from the right-hand side of SERPs. So, what exactly has changed?

Social Success Just One Micro-Moment Away

by Lindsey Ingram

If you were to conduct a Google search for “2016 social media predictions,” you would see slight differences of opinion from source to source. However, there’s one trend with which everyone agrees: video will continue to dominate the social space in 2016 and beyond.

Paid Social Media: Is It Right For You?

by Emily Reeves

The short answer: Probably.

The long answer: It depends on what channels you are using, where your audience is, how much engagement you are currently getting, and what it is you want to achieve.

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